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  <title>Society of Hong Kong Hospitality Professionals</title>
  <link>http://shkhp.org/</link>
      <description>Welcome to SHKHP!</description>
        <pubDate>Sun, 19 Jul 2026 21:18:24 +0000</pubDate>
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        <managingEditor>shkhp.org@gmail.com (admin)</managingEditor>
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        <copyright>Copyright (c) 2026, admin</copyright>
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  <title>Hotelbeds boosts European hotels offering by 5,000</title>
  <link>https://www.hotelmarketing.com/articles/hotelbeds-boosts-european-hotels-offering-by-5-000</link>
      <description> Hotelbeds has added 5,000 European hotels to its platform which are now available to business to business travel buyers globally in the last year. </description>
        <pubDate>Wed, 29 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/hotelbeds-boosts-european-hotels-offering-by-5-000</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/hotelbeds-190124.jpg" alt="Hotelbeds">                Hotelbeds has added 5,000 European hotels to its platform which are now available to business to business travel buyers globally in the last year.
            
        
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  <item>
  <title>Airbnb testing HotelTonight integration</title>
  <link>https://www.hotelmarketing.com/articles/airbnb-testing-hoteltonight-integration</link>
      <description> The next phase in Airbnb?s growth is taking shape as it begins to add a limited number of hotels that also participate in newly acquired HotelTonight. </description>
        <pubDate>Wed, 29 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/airbnb-testing-hoteltonight-integration</guid>
        
      <content:encoded> <![CDATA[
    
            
                <img src="https://www.hotelmarketing.com/assets/img/articles/hoteltonight-190225.jpg" alt="HotelTonight">                The next phase in Airbnb?s growth is taking shape as it begins to add a limited number of hotels that also participate in newly acquired HotelTonight.
            
        
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  <item>
  <title>Google Maps now highlights popular dishes at restaurants</title>
  <link>https://www.hotelmarketing.com/articles/google-maps-now-highlights-popular-dishes-at-restaurants</link>
      <description> Google Maps can now share the most popular dishes at a restaurant anytime you pull up a listing with the app. </description>
        <pubDate>Wed, 29 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/google-maps-now-highlights-popular-dishes-at-restaurants</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/restaurant-online-190211.jpg" alt="Shutterstock">                Google Maps can now share the most popular dishes at a restaurant anytime you pull up a listing with the app.
            
        
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  <item>
  <title>What the world&apos;s biggest OTAs have been up to</title>
  <link>https://www.hotelmarketing.com/articles/what-the-worlds-biggest-otas-have-been-up-to</link>
      <description> According to Phocuswright&apos;s, growth rates in the world of public online travel once again slowed in 2018, but remained in double-digit territory. </description>
        <pubDate>Wed, 29 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/what-the-worlds-biggest-otas-have-been-up-to</guid>
        
      <content:encoded> <![CDATA[
    
            
                <img src="https://www.hotelmarketing.com/assets/img/articles/expedia-190411.jpg" alt="Shutterstock">                According to Phocuswright's, growth rates in the world of public online travel once again slowed in 2018, but remained in double-digit territory.
            
        
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  <item>
  <title>New OTA Insight study sheds light on hotels? Length-of-Stay strategies</title>
  <link>https://www.hotelmarketing.com/articles/new-ota-insight-study-sheds-light-on-hotels-length-of-stay-strategies</link>
      <description> Examining the rates of over 50,000 hotels globally, the report provides a comprehensive analysis on the number of hotels that apply a level of discounting in return for a guaranteed number of nights. </description>
        <pubDate>Wed, 29 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/new-ota-insight-study-sheds-light-on-hotels-length-of-stay-strategies</guid>
        
      <content:encoded> <![CDATA[
    
            
                <img src="https://www.hotelmarketing.com/assets/img/articles/revenue-190312.jpg" alt="Shutterstock">                Examining the rates of over 50,000 hotels globally, the report provides a comprehensive analysis on the number of hotels that apply a level of discounting in return for a guaranteed number of nights.
            
        
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  <item>
  <title>5 psychological triggers to increase bookings on your website</title>
  <link>https://www.hotelmarketing.com/articles/5-psychological-triggers-to-increase-bookings-on-your-website</link>
      <description> When potential customers are checking out your hotel against the competition, you need every advantage you can get. </description>
        <pubDate>Wed, 29 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/5-psychological-triggers-to-increase-bookings-on-your-website</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/website-design-190530.jpg" alt="Shutterstock">                When potential customers are checking out your hotel against the competition, you need every advantage you can get.
            
        
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  <item>
  <title>Generation Alpha playing increasing role in travel decisions</title>
  <link>https://www.hotelmarketing.com/articles/generation-alpha-playing-increasing-role-in-travel-decisions</link>
      <description> Though travel marketers often talk about appealing to millennial / Gen Z consumers, new research by Expedia suggests the younger Generation Alpha are increasingly influencing travel purchase decisions. </description>
        <pubDate>Wed, 29 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/generation-alpha-playing-increasing-role-in-travel-decisions</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/family-travel-190530.jpg" alt="Shutterstock">                Though travel marketers often talk about appealing to millennial / Gen Z consumers, new research by Expedia suggests the younger Generation Alpha are increasingly influencing travel purchase decisions.
            
        
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  <item>
  <title>Loyalty programs help hotels take back bookings from OTAs, says Accor CEO</title>
  <link>https://www.hotelmarketing.com/articles/loyalty-programs-help-hotels-take-back-bookings-from-otas-says-accor-ceo</link>
      <description> Airbnb &apos;less impactful&apos; on hotels than OTAs, focuses on secondary cities compared to capital cities, says Sebastien Bazin. </description>
        <pubDate>Tue, 28 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/loyalty-programs-help-hotels-take-back-bookings-from-otas-says-accor-ceo</guid>
        
      <content:encoded> <![CDATA[
    
            
                <img src="https://www.hotelmarketing.com/assets/img/articles/accor-190312.jpg" alt="Accor">                Airbnb 'less impactful' on hotels than OTAs, focuses on secondary cities compared to capital cities, says Sebastien Bazin.
            
        
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  <item>
  <title>Despite some worrisome signs, robust travel economy expected</title>
  <link>https://www.hotelmarketing.com/articles/despite-some-worrisome-signs-robust-travel-economy-expected</link>
      <description> While a number of aspects of the U.S. economy could affect people&apos;s propensity to travel, economists largely believe the outlook will remain strong for the foreseeable future. </description>
        <pubDate>Tue, 28 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/despite-some-worrisome-signs-robust-travel-economy-expected</guid>
        
      <content:encoded> <![CDATA[
    
            
                <img src="https://www.hotelmarketing.com/assets/img/articles/MMGY-190529.jpg" alt="MMGY">                While a number of aspects of the U.S. economy could affect people's propensity to travel, economists largely believe the outlook will remain strong for the foreseeable future.
            
        
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  <item>
  <title>Lambus makes group trip planning easier</title>
  <link>https://www.hotelmarketing.com/articles/lambus-makes-group-trip-planning-easier</link>
      <description> Lambus lets you organize your travel documents, manage expenses, plus collaborate and chat with fellow co-travelers about the trip being planned. </description>
        <pubDate>Tue, 28 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/lambus-makes-group-trip-planning-easier</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/lambus-190529.png" alt="Lambus">                Lambus lets you organize your travel documents, manage expenses, plus collaborate and chat with fellow co-travelers about the trip being planned.
            
        
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  <item>
  <title>What will OTA 4.0 look like?</title>
  <link>https://www.hotelmarketing.com/articles/what-will-ota-4-0-look-like</link>
      <description> The OTA is not dead. It will just look very different as each find their own path, whether with better tech, new verticals or new customer segments or an all-in-one model. </description>
        <pubDate>Tue, 28 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/what-will-ota-4-0-look-like</guid>
        
      <content:encoded> <![CDATA[
    
            
                <img src="https://www.hotelmarketing.com/assets/img/articles/otas-190227.jpg" alt="Shutterstock">                The OTA is not dead. It will just look very different as each find their own path, whether with better tech, new verticals or new customer segments or an all-in-one model.
            
        
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  <item>
  <title>Cendyn and MS+ CT Hospitality partner</title>
  <link>https://www.hotelmarketing.com/articles/cendyn-and-ms-ct-hospitality-partner</link>
      <description> This new partnership between MS+ CT Hospitality and Cendyn will empower hoteliers to acquire new guests as well as drive loyalty with existing guests. </description>
        <pubDate>Tue, 28 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/cendyn-and-ms-ct-hospitality-partner</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/crm-190303.jpg" alt="Shutterstock">                This new partnership between MS+ CT Hospitality and Cendyn will empower hoteliers to acquire new guests as well as drive loyalty with existing guests.
            
        
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  <item>
  <title>Hotel brands under attack: How to stay relevant</title>
  <link>https://www.hotelmarketing.com/articles/hotel-brands-under-attack-how-to-stay-relevant</link>
      <description> Google?s latest incursions on the travel sector highlight the increasing difficulties brands have in connecting directly with travelers. </description>
        <pubDate>Tue, 28 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/hotel-brands-under-attack-how-to-stay-relevant</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/google-hotelads-181214.jpg" alt="Google">                Google?s latest incursions on the travel sector highlight the increasing difficulties brands have in connecting directly with travelers.
            
        
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  <item>
  <title>Top 5 things to know now in hotel digital marketing: May Edition</title>
  <link>https://www.hotelmarketing.com/articles/top-5-things-to-know-now-in-hotel-digital-marketing-may-edition</link>
      <description> This month, the latest digital innovations include Facebook Automated Ads, new Google display opportunities, and custom graphics and illustrations making a statement in website design. </description>
        <pubDate>Tue, 28 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/top-5-things-to-know-now-in-hotel-digital-marketing-may-edition</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/marketing-platform-190131.jpg" alt="Shutterstock">                This month, the latest digital innovations include Facebook Automated Ads, new Google display opportunities, and custom graphics and illustrations making a statement in website design.
            
        
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  <item>
  <title>Is a consolidated world good for travelers?</title>
  <link>https://www.hotelmarketing.com/articles/is-a-consolidated-world-good-for-travelers</link>
      <description> As more and more travel companies endeavor to own the end-to-end traveler experience, is this consolidated world good for consumers? </description>
        <pubDate>Tue, 28 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/is-a-consolidated-world-good-for-travelers</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/guest-loyalty-190529.jpg" alt="Shutterstock">                As more and more travel companies endeavor to own the end-to-end traveler experience, is this consolidated world good for consumers?
            
        
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  <item>
  <title>5 Hidden Reasons to Improve the Number of Your Hotel&apos;s OTA Connections</title>
  <link>https://www.hotelnewsresource.com/article105530__Hidden_Reasons_to_Improve_the_Number_of_Your_Hotel_s_OTA_Connections.html</link>
      <description>OTAs are Online Travel Agencies or agents who are in the business of connecting hotels and travelers. Currently, there are many large OTA connections that hotels work with, including Expedia, Booking, and Travelocity. The obvious reason why you should look to establish as many OTA connections as possible is that they bring in more travelers to your hotel.</description>
        <pubDate>Tue, 28 May 2019 17:48:51 +0000</pubDate>
        <guid>https://www.hotelnewsresource.com/article105530__Hidden_Reasons_to_Improve_the_Number_of_Your_Hotel_s_OTA_Connections.html</guid>
        
      <content:encoded> <![CDATA[
    
OTAs are Online Travel Agencies or agents who are in the business of connecting hotels and travelers. Currently, there are many large OTA connections that hotels work with, including Expedia, Booking, and Travelocity. The obvious reason why you should look to establish as many OTA connections as possible is that they bring in more travelers to your hotel.
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  <item>
  <title>How a PMS Can Transform the Way You Look at Hotel Front Office Technology</title>
  <link>https://www.hotelnewsresource.com/article105518How_a_PMS_Can_Transform_the_Way_You_Look_at_Hotel_Front_Office_Technology.html</link>
      <description>Technology in front office department has transformed the way hotels welcome and serve their guests. New trends in hotel front office operations have empowered hotel front desk staff to be that much more efficient, productive and guest-centric. In fact, it wouldn&amp;#146;t be wrong to say that businesses are in a better space to deliver better guest experience, thanks to these new trends in front office.</description>
        <pubDate>Tue, 28 May 2019 16:31:06 +0000</pubDate>
        <guid>https://www.hotelnewsresource.com/article105518How_a_PMS_Can_Transform_the_Way_You_Look_at_Hotel_Front_Office_Technology.html</guid>
        
      <content:encoded> <![CDATA[
    
Technology in front office department has transformed the way hotels welcome and serve their guests. New trends in hotel front office operations have empowered hotel front desk staff to be that much more efficient, productive and guest-centric. In fact, it wouldn&#146;t be wrong to say that businesses are in a better space to deliver better guest experience, thanks to these new trends in front office.
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  <item>
  <title>Airbnb signs Shiji distribution deal to bolster China hotel strategy</title>
  <link>https://www.hotelmarketing.com/articles/airbnb-signs-shiji-distribution-deal-to-bolster-china-hotel-strategy</link>
      <description> Airbnb has another distribution partner to help boost its hotel inventory. But this time it is aimed squarely at expanding its presence in China. </description>
        <pubDate>Mon, 27 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/airbnb-signs-shiji-distribution-deal-to-bolster-china-hotel-strategy</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/airbnb-190307.jpg" alt="Getty Images">                Airbnb has another distribution partner to help boost its hotel inventory. But this time it is aimed squarely at expanding its presence in China.
            
        
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  <item>
  <title>Shangri-la Hotels launches WeChat based e-services</title>
  <link>https://www.hotelmarketing.com/articles/shangri-la-hotels-launches-wechat-based-e-services</link>
      <description> Powered by Shangri-La WeChat Mini Program, guests will be brought on a seamless digital journey from the time they search, book, check-in/check-out to deposit payment. </description>
        <pubDate>Mon, 27 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/shangri-la-hotels-launches-wechat-based-e-services</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/shangrila-190131.jpg" alt="Shangri-La Hotels &amp; Resorts">                Powered by Shangri-La WeChat Mini Program, guests will be brought on a seamless digital journey from the time they search, book, check-in/check-out to deposit payment.
            
        
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  <item>
  <title>Chinese tourism to U.S. drops for 1st time in 15 years</title>
  <link>https://www.hotelmarketing.com/articles/chinese-tourism-to-u-s-drops-for-1st-time-in-15-years</link>
      <description> After more than a decade of rapid growth, Chinese travel to the U.S. is falling. And that has cities, malls and other tourist spots scrambling to reverse the trend. </description>
        <pubDate>Mon, 27 May 2019 22:00:00 +0000</pubDate>
        <guid>https://www.hotelmarketing.com/articles/chinese-tourism-to-u-s-drops-for-1st-time-in-15-years</guid>
        
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                <img src="https://www.hotelmarketing.com/assets/img/articles/chinese-travelers-190121.jpg" alt="Shutterstock">                After more than a decade of rapid growth, Chinese travel to the U.S. is falling. And that has cities, malls and other tourist spots scrambling to reverse the trend.
            
        
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